Rosemary Beach Fallen Too Far Series
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We’ve Got a Rush Crush

Thanks to Abbi Glines, that is. The Alabama writer who set her fictional romance in Rosemary Beach, is seeing women young and, well, not-so-young fall in love with Blaire, Rush and a cast of characters she dreamed up during a 30A vacation, propelling her to the top of Amazon, iTunes and Barnes & Noble top...

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Emery Style: Coral Paisley Dress

Emery always has a story to tell and as soon as she starts, the details just flow in and become more and more imaginative until the end result is nowhere near where the story started. Today’s version: Me: Are you excited about school and playing on the playground today? Emery: Yes, I’m so excited, mommy....

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Mommy-Daughter Shopping in Rosemary Beach, Florida

Fridays are always fun. Emery doesn’t have daycare and I try to wrap up my work projects as early as possible so we can find an adventure for the day.  On this particular day, our to-do list included shopping in Rosemary Beach. How fun! Since I had to stop in to drop off a printing...

Confessions of a Closetini – Spring 2014
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Confessions of a Closetini – Spring 2014

1 Neutrals and brights: Balance is key in this summer trend. I grew up in the 80s/early 90s so neon day-glow was a part of everyday life. I am a fan of nostalgia so why not bring it on back! (And no, I am not talking lime fanny-packs and magenta scrunchies.) If you opt for a...

Ankle Straps + Bows
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Ankle Straps + Bows

What’s girly, feminine and oh-so-chic? The eye-catching, dripping-with-sugar yet super-sexy heels with bows. This lady-like trend seen on Blair Eadie of Atlantic-Pacific and Christine Andrew of Hello Fashion Blog has steadily been making its way to the top of the trend list and is moving beyond just a preppy look into modern cool. Bows on heels...

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Social Media Snippets

As you probably know by now, much of my business is based on social media and I love soaking up nerdy factoids full of stats, best practices and new trends. No matter if you’re using social media for business or pleasure, I wanted to share a few helpful tidbits and resources for those of who...

c'est la 30A style - Becky Wells
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C’est La 30A Style

A few fashionistas snagged our new c’est la 30a graphic tee early and we love seeing how each put their own style spin on it. Check out Becky of @rutherfordsbyrebecca rockin’ the look with DIY cutoffs and bright accessories. Love this outfit! Snag the flash aviators here, get inspired with spring lip picks and pre-order your...

Rhonda Murray - Work Wardrobe - 30A Street Style
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Style: Rhonda’s Working Wardrobe

RHONDA MURRAY Job:  Senior Account Executive at Rowland Publishing What She’s  Wearing:  Adorn by Samouce necklace, Dress from Off 5th Saks Fifth Avenue, Prescriptive sunglasses, Trina Turk ring, bracelets from Today’s, Tory Burch bag (black), J. Crew clutch (yellow), Guess shoes Her Style:  My style is a combination of bargain finds and high end, timeless pieces. Accessories are...

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Fudgy Flourless Chocolate Cookies – YUM!

I’m not usually one to spend a lot of time baking, so when I do, I like something easy, delicious and worth the clean up! I came across these tasty-looking cookies on Pinterest and had to try them. These are flourless, super fast to make and full of rich chocolate. Here’s the recipe slightly adapted...

What To Wear Right Now – Rain or Shine
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What To Wear Right Now – Rain or Shine

We Floridians know that a beautiful day can go from glowing sunshine to torrential downpour and back in about 60 seconds flat. It’s just part of the charm, right? All the more reason to be prepared with outfits and accessories that are fabulous and functional. For Sunday brunch, a beach day or just a rainy...

30A Street Style - Ezine - Spring 2014 Lip Color
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5 Things To Do This Weekend

1. Hear Jessica Cayne – one of our absolute favorites from 30A Songwriters Festival – perform at Summer Kitchen in Rosemary Beach, Sunday 11 am – 1 pm. She’s sure to crank it up, belt it out and impress while you sip a mimosa or two. 2. Hit the sand. The weather is going to...

Style: Jessica’s Working Wardrobe
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Style: Jessica’s Working Wardrobe

JESSICA STANDLEY Job:  President, Rosemary Beach Cottage Rental Company What She’s Wearing:  Banana Republic Dress, Ann Taylor Blazer, Christian Louboutin heels, J. Crew bracelet, Michael Kors watch, Kate Spade earrings Her Style:  At work: Classic silhouettes and sharp tailoring. I tend to keep it simple and sophisticated in solid colors and few patterns. I accessorize with a good...

30 Things We Love About Perspicasity
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30 Things We Love About Perspicasity

As Seaside’s signature open-air market enters its third decade, it’s easy to see why Perspicasity has stood the test of time.  They know what works. Locals and visitors alike find chic, timeless clothes and accessories that never go out of style. The uplifting colors, coastal prints and natural fabrics mean each piece will be worn...

30A Street Style Ezine Spring 2014
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Spring 2014 Ezine

Women make the world go ‘round. When you really step back and look at what one woman can take on, it’s pretty astounding. This issue is near and dear to my heart as we have so many amazing women filling up every page. Our cover girl Sarah Davidson is on the verge of a career...

C'est la 30A graphic tee
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C’est la 30A

Seriously, y’all. We are so excited about this it’s ridiculous. We’ve shared our love of chic graphic tees before and our general love affair with 30A is no secret. It was just a matter of time before those two fabulous things came together in the form of our stylish new “c’est la 30A” shirt. This...

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