• Work With Me
  • About
  • Creator Downloads
  • Podcast
  • Shop Art
30A Mama™  |  Jami Ray 30A Mama™  |  Jami Ray 30A Mama™  |  Jami Ray 30A Mama™  |  Jami Ray
  • Style
  • Beauty
  • 30A
  • Family Travel
  • Photo Sessions
  • 30A Map, Tees & Prints
  • Links
    • 30A Map
    • Amazon Favorites
    • Podcast
    • Shop My Posts
    • Beauty Favorites
January 9, 2024January 20, 2024

Skincare Review: My Best Beauty Buys of the Year

/Beauty
Skincare Review: My Best Beauty Buys of the Year

As we bid adieu to another year, it’s time to spill the tea on my absolute favorite beauty buys that have transformed my skincare routine. This is 40, after all. As I invest in products for my face and evaluate which work well for me and which I won’t repurchase, I’ve made note of the ones that are worth the buy. Some are items I use daily and can easily rationalize the cost per use and some are products that I use periodically when I need a more intense treatment or boost. If you’ve been with me for a bit, you know my skincare goals are healthy skin, a gorgeous glow and solutions to help me age with grace. I’m covering a range of ingredients and price points, from everyday essentials to luxury splurges that are worth it to me. So, let’s dive into my best beauty buys of the year.

1. Necessaire Deodorant

Why it’s Worth It:

Necessaire’s deodorant is a game-changer, offering a clean and effective formula. Even in Florida humidity and heat, this works. Packed with skin-loving ingredients like mandelic acid and lactic acid, it not only keeps you fresh, but also gently exfoliates, leaving your underarms smooth and happy.

PRO TIP Apply post-shower for maximum absorption, even if you shower at night like I do. (Sometimes I reapply in the morning, especially in the summer). This deodorant pairs beautifully with a lightweight, hydrating body lotion for an all-day glow.

BUY IT HERE: Sephora | Nordstrom

SIMILAR OPTION If you’re on a budget, try Schmidt’s Natural Deodorant. It’s a fantastic alternative with a variety of scents to choose from.

2. BIODERMA Sensibio H2O

Why it’s Worth It:

This micellar water is iconic and I mean it. It’s a true gem for makeup removal and sensitive skin, taking off all the details of the day. It effortlessly sweeps away impurities and leaves your skin feeling clean without any irritation. Plus, the soothing formula makes it suitable for all skin types.

PRO TIP Use it as a quick refresh during the day or as the first step in your double-cleansing routine. Follow up with your favorite cleanser for a thorough cleanse.

BUY IT HERE Amazon | Walmart

SIMILAR OPTION For a budget-friendly option, Garnier Skin Active Micellar Water works wonders without breaking the bank.

3. Lancôme Rénergie H.C.F. Triple Serum

Why it’s Worth It:

I love a bargain buy that works well, but this is an intentional investment. Lancôme’s Triple Serum is a powerhouse of anti-aging ingredients like hyaluronic acid, vitamin C, and ferulic acid. It tackles fine lines, wrinkles, and uneven skin tone, leaving you with a luminous complexion. The 3 serums merge together for the ultimate combo.

PRO TIP Apply a few drops in the morning and evening before your moisturizer. This serum is the perfect prep step for makeup application, ensuring a flawless finish. A little goes a long way, so time between rebuys doesn’t fly by.

BUY IT HERE: Sephora | ULTA

CONSIDER THIS If you’re looking for an affordable alternative, The Ordinary Hyaluronic Acid 2% + B5 is an excellent hydrating serum with a wallet-friendly price tag.

4. Glow Recipe Watermelon Dew Drops

Why it’s Worth It:

There’s a reason so many beauty bloggers and TikTok-ers love this product. These dew drops are a delightful blend of watermelon extract, hyaluronic acid, and hibiscus AHA. They provide a burst of hydration and a subtle glow, perfect for achieving that coveted glass skin look. I use this every single day and find it’s worth every penny.

PRO TIP Apply before make up like a primer or mix a drop or two with your foundation for a luminous finish. Alternatively, use it as a highlighter on the high points of your face.

BUY IT HERE: Sephora | Amazon | Walmart

CONSIDER THIS Once you’re a Glow Recipe groupie, it’s hard not to love the rest of the line. I also have the Glow Recipe Guava Vitamin C Bright-Eye Gel Cream as a radiance booster and redness reducer.

5. Clinique Smart Clinical Repair Wrinkle Correcting Serum

Why it’s Worth It:

Clinique was one of the first products I used as a teenager so using it now is full circle. Say goodbye to fine lines and wrinkles with Clinique’s Smart Clinical Repair Serum. Formulated with peptides and hyaluronic acid, this serum targets signs of aging, leaving your skin looking plump and rejuvenated.This is not too thick, not too thin in texture and I like to use it every few days as I rotate serums.

PRO TIP Apply this serum before your moisturizer for an extra boost of hydration. It acts as the perfect primer for makeup application.

BUY IT HERE: Sephora | ULTA

CONSIDER THIS For a budget-friendly alternative, consider The Inkey List Collagen Booster Firming Peptide Serum – it’s packed with collagen-boosting ingredients at an affordable price.

Jami Ray It Cosmetics Beauty Sleep Serum-2
Jami Ray It Cosmetics Beauty Sleep Serum-2

6. SkinBetter Alpharet Overnight Cream

Why it’s Worth It:

SkinBetter’s Alpharet Overnight Cream is your secret weapon for overnight skin renewal. Combining retinoid and alpha hydroxy acid, it promotes cell turnover, reduces fine lines, and improves overall skin texture. Medical grade skincare is an investment and this one is pricey but worth it because of the quality of ingredients.

PRO TIP Introduce this cream gradually into your nighttime routine, starting with once or twice a week. Always use sunscreen during the day when incorporating retinoids.

BUY IT HERE Alpharet Overnight Cream

CONSIDER THIS If you’re a fan of peel pads, check out the SkinBetter Exfoliating Peel Pads here. With a few swipes, they give my skin a fresh clean feeling with a hit of glow.

7. Tatcha Violet C Radiance Mask

Why it’s Worth It:

Treat your skin to a burst of radiance with Tatcha’s C Radiance Mask. Packed with vitamin C, Japanese beautyberry, and AHAs, it brightens, exfoliates, and leaves your skin looking refreshed and glowing. Plus, it’s a fun lavender color and that’s a bonus in my book.

PRO TIP Use this mask 2-3 times a week for optimal results. Apply a thick layer and leave it on for 15 minutes for an at-home spa experience.

BUY IT HERE Sephora and here

CONSIDER THIS For a more affordable option, try Clarins SOS Pure Rebalancing Clay Mask – it provides a similar brightening effect without the splurge.

Jami Ray Best Beauty Buys Tatch Violet C Radiance Mask

8. Gua Sha Tool

Why it’s Worth It:

The Gua Sha tool is not just a beauty trend; it’s a skincare ritual. This ancient Chinese technique promotes lymphatic drainage, reduces puffiness, and enhances the absorption of skincare products. After adding this to my routine, I have seen a change in my jawline and overall puffiness. It takes a bit to get the hang of the rhythm, but then it becomes second nature.

PRO TIP Use gentle strokes and incorporate it into your skincare routine 2-3 times a week. Don’t pull or force it. For smooth gliding, almost any facial oil will work, so choose one that agrees with your skin. Right now, I’m loving this affordable Rosehip Oil or BioOil, but also have this splurge-worthy Summer Fridays All-In-One Face Oil on my list.

BUY IT HERE Mint Gua Sha | Rose Quartz Gua Sha | Stainless Steel Gua Sha

CONSIDER THIS If you’re into facial massage and benefits of ice rolling, check out this easy tool to try first thing in the morning.

View this post on Instagram

A post shared by Jami Ray (@jamiray)

9. Clinique Smart Clinical Repair Face and Neck Cream

Why it’s Worth It:

Extend your skincare routine to your neck with Clinique’s Smart Clinical Repair Face and Neck Cream. This hydrating and firming cream targets sagging skin and fine lines, providing a youthful appearance.

PRO TIP Apply in upward motions to your face and neck after your serum. Don’t forget your neck – it’s a telltale area for aging.

CONSIDER THIS To save a few bucks, Eucerin Q10 Anti-Wrinkle Face Cream is a budget-friendly option that also addresses neck concerns.

View this post on Instagram

A post shared by Jami Ray (@jamiray)

10. Bloom Effects Tulip Nectar Skin Repair

Why it’s Worth It:

Bloom Effects Skin Repair is a clean beauty pick that harnesses the power of tulips. This gel hydrator soothes and revitalizes the skin, leaving it plump and radiant.

PRO TIP Apply a thin layer in the morning and evening. It works great under makeup and locks in moisture overnight.

BUY IT HERE: Bloom Effects Tulip Nectar Skin Repair and available here

CONSIDER THIS For another complementary product for face, check out Bloom Effects Tulip Dew Drops, a multivitamin super juice formulated with Niacinamide and 28 Dutch plant and botanical extracts for dewy and glowing skin.

Jami Ray Tulip Nectar Skin Repair for Hydrating Dry Skin
love this for hydrating dry skin

11. Laneige Lip Sleeping Mask

Why it’s Worth It:

Give your lips some love with Laneige’s Lip Sleeping Mask. My daily use of this made it an easy pick for best beauty buy of the year. I have multiple “flavors” and rotate them in my bag and on my skincare shelf. This overnight treatment is a game-changer, providing intense hydration and leaving your lips soft and supple.

PRO TIP Apply a generous layer before bedtime for an overnight lip treatment. You’ll wake up to smoother, kissable lips.

BUY IT HERE: Original at Sephora and Sweet Candy at Sephora or Lip Glowy Balm in Gummy Bear

CONSIDER THIS If you love a good lip product, check out the e.l.f. Cosmetics Lip Exfoliator to slough off dead skin and hydrate your lips.

12. Nature’s Bounty Hair Growth Vitamins

Why it’s Worth It:

Achieve luscious locks with Nature’s Bounty Hair Growth Vitamins. Packed with biotin and other essential nutrients, these vitamins promote hair health and growth.

PRO TIP Take as directed on the packaging, and be patient – hair growth takes time. Pair it with a balanced diet for optimal results.

BUY IT HERE: Nature’s Bounty Hair

CONSIDER THIS For another solid hair purchase, this brush has been a gamechanger!

13. Glow Recipe Watermelon Glow Sleeping Mask

Why it’s Worth It:

Wrap up your nighttime routine with the Glow Recipe Watermelon Glow Overnight Mask. This hydrating mask works wonders while you sleep, leaving your skin plump and refreshed.

PRO TIP Use 2-3 times a week as the last step in your evening routine. Wake up to a hydrated, glowing complexion.

BUY IT HERE Sephora | Amazon

CONSIDER THIS For another stellar overnight mask, try the Dr Brandt Hydrobiotic mask. It has a cooling effect when you put it on and waking up with super soft and soothed skin is everything.

There you have it – my top beauty picks of the year, each worthy of being a repeat character in your daytime or nighttime lineup. Remember, investing in your skincare is an investment in yourself. So here’s to you and here’s to a year I hope is filled with glowing, healthy skin and good times to go with them this year!

Go beyond beauty and get inspired by these travel posts.

Facebook Twitter Pinterest
Almost 40 And Pregnant – But This Isn’t That AnnouncementPrevious PostSave these Dreamy Pink Hotels for Your Next Girly EscapeNext Post

More posts

Jami and Hunter Cape San Blas
August 6, 2023
Almost 40 And Pregnant – But This Isn’t That Announcement
30A Rainy Day Activities - 30A Mama
June 7, 2019
Rainy Day Activities Around 30A
30A Playgrounds - Alys Beach
January 9, 2020
Our Favorite 30A Playgrounds

Search product

About Jami

Jami Ray - 30A Mama 2025 Florida content creator

Jami Ray

Jami is a Florida content creator, graphic designer, marketing pro, and mom of two sharing style, family travel + 30A sunsets.

Explore More

jamiray

Swipe to see what’s new. We’re just going to Swipe to see what’s new. 

We’re just going to pretend that the last episode was a few weeks ago, not a few years ago, ok? 

I am SO excited to have a NEW season of the 30A Mama Podcast kicking off with plenty of good things on deck. 

A lot has changed around here and there’s even more to talk about these days. 

So…

Welcome to your colorful coastal escape where the goal is to savor simple moments and add a little sunshine to every day.

Whether you’re a local, a traveler, or just scrolling for inspo, grab an iced coffee or maybe a glass of rosé, and find a comfy spot to get coasty. This is the 30A Mama Podcast.

🎙️Listen now on Apple Podcasts.
pov: the beach is your happy place (and whoever pov: the beach is your happy place 

(and whoever sent this to you wants to be here right now) ☀️😎🌊

📍 Seaside, FL
work hard, coast harder 😎 This is your reminde work hard, coast harder 😎

This is your reminder that life’s too short not to be on the boat, at the beach or barefoot in the sunshine. 😎☀️

#30amama #30a #boatday #boating #florida #floridalife #sunshinestate
the sun is shining and the water is calling ☀️ the sun is shining and the water is calling ☀️ 

beach, boat or pool plans will win every time 

“Reminder: it’s the time of year when we’re not leaving the house unless the plans involve water activities or a/c”
my friend Amanda saved the day capturing this foot my friend Amanda saved the day capturing this footage from the kindergarten program and as suspected, it’s golden. ✨

The kindergarten class performed a song about moving on to first grade set to the tune of Taylor Swift’s Shake It Off. 👏🏻👏🏻
I cannot stop wearing these @budhagirl all weather I cannot stop wearing these @budhagirl all weather bangles. 😍

1 — they go with everything and 2 — the intention behind it. 
Think about your goals, your day ahead with each bangle you slide on.

They’re waterproof to wear at the beach and pool, even TSA friendly. 

✨✨ Mindful glam wherever you go. ✨
Did you know @seasidefl now has food service on th Did you know @seasidefl now has food service on the beach? 🙌🏻

This is brand new starting now and going all summer long. You do NOT have to be staying in @seasidefl to rent chairs or cabanas through @cabanaman.beach but be sure to secure a spot in the Club Cabana Man section. (This is the blue and white umbrella area closest to the pavilion).

Food and beverage service rotates between @budandalleys @pickles_seasidefl / @shrimpshackseasidefl and @daytradertiki with light bites, leisurely meals and your favorite libations.

Truly the best kind of beach day! ☀️
Hi! If you like summer, sunsets, life in sandals a Hi! If you like summer, sunsets, life in sandals and a healthy dose of pink… you’ve come to the right place. 💕

Linking this set in my LTK https://liketk.it/4GPDJ
Locals, this is your reminder…. Saturday is che Locals, this is your reminder….

Saturday is check-in day and if you know, you KNOW 💚
there’s always that one girl who has to take a p there’s always that one girl who has to take a picture before everyone can eat 

You know that girl. You are that girl. Or you’re starving while you watch that girl rearrange the plates *just so*. 

Guilty 🙋🏻‍♀️
I never met a shell bag I didn’t like 💕 All I never met a shell bag I didn’t like 💕

All of my outfits and frequently used beauty products are linked in my LTK. Comment link for a direct DM or search @jamiray in the @liketoknow.it app 

Liketoknow.it/jamiray
30A Mama grand millenial style pink floral dress resort vacation style
if someone says I get a million dollars but I have if someone says I get a million dollars but I have to give up beach days, boat days, sandals and candy sunsets FOREVER

I say: tempting but no!

What would you say? 

#30a #florida #floridalife #beachlife #beachday #barefootgirl #floridamom #southwalton #coastalliving #coastallife #lofesty
Something about maxi dresses, summer stripes, palm Something about maxi dresses, summer stripes, palm trees and sunshine just feels right. 

This dress is now online at shop.30amama.com or comment link for a quick DM.
If you remember ONE thing — June 8-9 is National If you remember ONE thing — June 8-9 is National Outlet Shopping Day™ 🛍️🛍️🛍️
It’s the biggest savings event of the year and you don’t want to miss any steals. Find something for everyone including you! 

📍 Silver Sands Premium Outlets @silversandspo

Sign up to be a VIP today to get access to the exclusive National Outlet Shopping Day™ savings guide. Visit premiumoutlets.com to learn more!
#shopsimon #nationaloutletshoppingday #nosd #outletfinds #mallhall #ad #Simon #Shoppinghaul #Haultok #saksoff5th #toryburch #mountainhighoutfitters #crocs #simplysouthern #heydude #silversandspo
when the girlies understand that beach and boat da when the girlies understand that beach and boat days put everyone in a better mood 🙌🏻

Am I right? 

Something about the water at crab island is an instant mood boost every time. 🌊

#crabisland #florida #floridalife #momlife #destin #therapy #saltlife #30a #funnyreels #relatable #boatday #sandbar
Even Lainey gets in on the spa treatments around h Even Lainey gets in on the spa treatments around here 🐾
This is @ecstaseapetco’s Summer Tonic, a chic pet perfume, and you can learn more about it and shop the products in my @shop.ltk
https://liketk.it/4G9ey 

Follow my shop @jamiray on the @shop.LTK app to shop this post and get my exclusive app-only content!
#liketkit #LTKHome #LTKVideo #dogmom #blacklab #ad #petreels
Follow on Instagram

  • Latest
  • Popular
  • Jami Ray 30A Mama mother daughter 30A shopping
    The Ultimate 30A Shopping Guide for Teen Girls & Their MomsMarch 27, 2025
  • Jami Ray Beachy Office Outfits Palm Pants and Pink Oxford Shirt
    Coastal Office OutfitsMarch 16, 2025
  • Jami Ray x The Seaside Style Seaside Florida sweater Ellsworth Ivy
    My Seaside StyleMarch 10, 2025
  • Apalachicola Florida - Florida road trips - Jami Ray
    Weekend Guide: ApalachicolaFebruary 11, 2025
  • Jami and Hunter Cape San Blas
    Almost 40 And Pregnant – But This Isn’t That AnnouncementAugust 6, 2023
  • 30A Rainy Day Activities - 30A Mama
    Rainy Day Activities Around 30AJune 7, 2019
  • 30A Playgrounds - Alys Beach
    Our Favorite 30A PlaygroundsJanuary 9, 2020
  • 30A Mama - Pizza by the Sea 30A Restaurant
    30A Dining: Our Favorite Family Friendly Places to Eat with KidsMay 2, 2023
Shop 30A Mama
30A Mama™  |  Jami Ray 30A Mama™  |  Jami Ray
Jami Ray © 2025 All Rights Reserved