Back to Cool – Coastal Fall Fashion

It’s the time of year on 30A when Indian summer temperatures dance sweetly with gentle fall breezes and muted shades of autumn. Sunshine rains down as laid-back days turn to cozy nights and pale blue skies give way to burning orange sunsets. With knits, sweet gingham, unfussy separates and a hint of retro denim in the sartorial rotation, cue bonfires, afternoon paddles and quiet moments on the sand as South Walton’s signature laid-back style sails through the season.

 Sweater & Billabong Blanket (Bombora Sun & Surf) // Mikoh Bikini & Tracy Watts Hat (Ophelia Swimwear)

Model: Emme Martin
Photographer: Jonathan Thomas Page
Creative Director/Stylist: Jami Ray, 30A Street Style
Wardrobe: Bombora Sun & Surf // Ophelia Swimwear // Perspicasity // Willow + Mercer
Makeup: Morgan King Makeup
Hair: A List Salon
Location: Watersound, Camp Creek Lake
(Special thanks to Dave & Carol Rauschkolb for the picture perfect setting and use of their wooden boat.)

Sweater  (Bombora Sun & Surf) // Mikoh Bikini & Tracy Watts Hat (Ophelia Swimwear)

RipCurl Damsel Hi-Neck Top and Hipster Bottom // Billabong Castaway Duster  // Sunglasses // Rhythm Suffolk Hat (all Bombora Sun & Surf)

RipCurl Damsel Hi-Neck Top and Hipster Bottom // Billabong Castaway Duster // Sunglasses // Rhythm Suffolk Hat (all Bombora Sun & Surf)

RipCurl Damsel Hi-Neck Top (Bombora Sun & Surf)

Irina Sweater & Overalls (Willow + Mercer) // Billabong Tote (Bombora Sun & Surf) //
BCBGeneration Heels // Warby Parker Sunglasses

Irina Sweater & Overalls (Willow + Mercer) // Billabong Tote (Bombora Sun & Surf) //
BCBGeneration Heels // Warby Parker Sunglasses

 Current/Elliott Vest (Willow + Mercer) // Maxi Shirt Dress, Seneca Crossbody & Necklace (Perspicasity)

 Current/Elliott Vest (Willow + Mercer) // Maxi Shirt Dress, Seneca Crossbody & Necklace (Perspicasity)

Gingham Shirt & Frame Denim Flares (Willow + Mercer) // Warby Parker Sunglasses // Necklace (Bombora Sun & Surf) // Cross Body (Perspicasity)

Gingham Shirt & Frame Denim Flares (Willow + Mercer) // Warby Parker Sunglasses // Necklace (Bombora Sun & Surf) // Cross Body (Perspicasity)