Shopping: Distressed Denim in Black
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Shopping: Distressed Denim in Black

This season is all about balance. Dark denim tends to look more dressy and I love the way the ripped knees add a slight edge to black jeans. Pair these with a dressy white blouse for a chic look or simple tee for more of a cool-girl vibe. Bonus points for booties and hat! Which...

Style: Denim on Denim
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Style: Denim on Denim

WHO: Kristen  WHERE: Gulf Place WEARING: Sunglasses – Target  |  Denim Shirt – Vintage (similar here and here)  |  Army Jacket – Vintage (similar here and here)  |  Necklace – Soho  |  Shorts – Abercrombie & Fitch (similar here and here) |  Bag – Kate Spade (similar here and here)  |  Shoes – Forever21 (Photos: Jami Ray for 30A Street Style)...

Style: Jordan in Wide Leg Denim
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Style: Jordan in Wide Leg Denim

What is it about fashion’s swinging pendulum that makes discovering new styles so fun? As often as we fall in love with something new and sparkly, it’s just as easy to find an obsession in an old favorite. Enter wide leg denim. The bell bottoms we spotted on Jordan are laid-back and familiar but just...

Triple Take: White Jeans for Spring
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Triple Take: White Jeans for Spring

Spring has arrived on 30A! The tourists are flooding in, bicycles fill the greens and sunshine brightens every day. Dressing for spring when the mornings are crisp and the afternoons are warm can be a challenge. Forget rules about saving white for post-Memorial Day. This blanc denim is our go-to this time of year. Add...

Style Guide: Spring Essentials
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Style Guide: Spring Essentials

Spring is the perfect time to refresh your wardrobe with some pretty little pieces and bright additions. While everyone else is Coachella obsessed, we along 30A are lucky enough to live the laid-back beachy Cali-girl lifestyle every week. From hitting the turquoise water to grabbing a barefoot lunch or heading out for cocktails, we’ve covered...

Dogs, Denim & Leopard – A Grayton Mashup
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Dogs, Denim & Leopard – A Grayton Mashup

As much as we would like to assume you love seeing countless photos of us, stay tuned for a variety of new street style faces making their debut! We’ve been out in full force snapping photos of inspired fashion in our area. In addition, you can submit photos of yourself taken around 30A. Simply email...