Ruffle Swimsuit Trina Turk Off the Shoulder
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Ruffle Swimsuits To Buy Now

Switching gears to ruffle swimsuits and daydreaming of spring. We may be in the midst of a nation-wide freeze, but that only makes me crave the return of our warm weather even more. I don’t know about you, but I would much rather be on a sunny beach than knee deep in snow. Since it...

11 Resort Pieces to Buy Now
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11 Resort Pieces to Buy Now

While there may be snow and cold in places far from here, it’s a balmy 72 this weekend on 30A and I can’t help but find myself poring over the latest new arrivals for warm weather locales. I’m loving Christmas season, but also ready for the fresh, beachy styles that come out this time of year. Whether...

30A Street Style x Salt Air
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Shopping: Beach Coverups

If there’s one thing I’m always on the hunt for this time of year, it’s a cute beach coverup. You know how some people wear workout clothes whether they are actually going to the gym or not, just because they’re comfortable? Coverups are like that for me. I’m a total dress girl and love a...

Shopping: Obsessed with This Round Towel
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Shopping: Obsessed with This Round Towel

How fun is this towel? Living in close proximity to the beach means going through my fair share of beach towels every year. I love classic stripes and brights on my towels, but this roundie is just too cute not to be my current favorite. This particular print is the “Aztec” from Australian brand The Beach...

Mara Hoffman Caftan 30A Street Style The Pearl Rosemary Beach
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Style: Caftan Chic at The Pearl

  Words like poolside, Gulf view, rooftop and Rosemary Beach are just a few of the reasons I love 30A. When a daytime meeting with friends goes on the calendar with location set to The Pearl, the style quotient goes through the roof – or in this case, all the way to the clear blue sky. This Mara Hoffman maxi...